Minimum QR code size by use
Distances below are typical assumptions, not measurements. Replace them with your real viewing distance in the calculator.
| Use | Assumed scan distance | Minimum width |
|---|---|---|
| Business card | 25 cm (10 in) | 2.5 cm (1 in) |
| Flyer or brochure | 40 cm (16 in) | 4 cm (1.6 in) |
| Table tent | 40 cm (16 in) | 4 cm (1.6 in) |
| Poster | 1.5 m (5 ft) | 15 cm (5.9 in) |
| Shop window | 2 m (6.6 ft) | 20 cm (7.9 in) |
| Vehicle or billboard | 10 m (33 ft) | 100 cm (39.4 in) |
Making a card? See QR codes for business cards.
How we calculate this
Minimum width = scan distance ÷ 10, never less than 2 cm. Both numbers are practical rules of thumb, not figures from a controlled test, and actual results vary with print quality, contrast, lighting, the phone and how much data the code holds.
- A QR code of version v has 17 + 4v modules (small squares) per side. Version 1 is 21×21, version 3 is 29×29.
- Module size = code width ÷ modules per side.
- The QR standard calls for a quiet zone of 4 modules on every side, so quiet zone = 4 × module size, and the full footprint = width + 2 × quiet zone.
- More data or higher error correction means a higher version, so smaller modules at the same width. Shorter links print smaller.
Printing a large code
Free downloads here are PNG up to 1000 px with no signup or watermark, fine for cards and flyers. For posters, signage and vehicles, Pro (one-time $4.99) adds SVG, PDF and 4000 px PNG, plus a logo in the centre. See SVG QR codes for why vector matters at large sizes.
Make your QR code free